Our Brands
We have 4 key retail brands proudly representing more than 1,400 independent operators in the off-premises market.
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Bottlemart
Bottlemart and Bottlemart Express are the trading names for a group of independently owned hotels and bottleshops which form part of the Liquor Marketing Group.
Bottlemart was established in 1977 and today comprises over 700 members throughout Queensland, New South Wales, Victoria, Northern Territory, South Australia and Western Australia.
Each hotel and bottleshop is independently owned and managed and is committed to providing the highest possible level of retail convenience and hospitality service – whether it is the ambience of the public bar, quality and value of the food service, the level of entertainment or the wide range available in the bottleshop.
You may also be interested to know that:
- Bottlemart was awarded the Independent Retail Banner Group of the year 2010 at the prestigious Australian Liquor Industry Awards.
- Bottlemart is a major contributor to Smiling for Smiddy. Smiling for Smiddy raises funds for cancer research and health care by activating individuals and communities in the fight against cancer. Through events such as the Bottlemart Smiling for Smiddy Challenge, the team at Smiddy has raised more than $1.6 million since 2006. To donate or to find out more about Smiling for Smiddy please click here.
Bottlemart
SipnSave
SipnSave was launched in South Australia in 1979 and has gone on to become one of the state’s largest independent packaged liquor groups.
SipnSave has been part of LMG’s national footprint since 2005. Today, it enjoys the largest market share of any independent brand in Australia with over 100 outlets throughout South Australia, Broken Hill and Alice Springs. An additional 140 outlets in South Australia are represented by the LMG banner, Bargains – a buying group that caters for the needs of smaller country hotels.
Members of SipnSave benefit from LMG’s targeted multimedia advertising and promotion programs designed to reflect the specific needs of the members region be that city or country.
SipnSave
Harry Brown
The Harry Brown brand was created by LMG for independent retailers who wish to take their stores to the highest level of retail excellence. Either through competitive pressure from Big Box retailers or the drive to specialise in their individual markets the Harry Brown stores have proven that sustainable growth is achievable by creating an offer that is differentiated and tailored to their customers.
These are larger format stores, individually planned to create a destination with the best possible experience and service. The experience model is underpinned by a marketing plan which combines competitive price, tailored range, online accessibility and a customer loyalty program.
The Harry Brown stores have won numerous awards for best retail and pride themselves on working closely with each other to create a team environment which help guide the brand to constantly achieving success.
Harry Brown
